1 out of 2 people think that if a homeless person can’t get off the street, it’s his fault.
Probably because they’ve never experienced the street themselves.With the Samu Social, the most important emergency service for the homeless, we created a 24 hr film reconstructing an entire day in the life of a homeless person. His struggles to get food, to keep clean, to sleep, to survive. Who directed? The homeless themselves. Using camera glasses they let us see life through their eyes.
To escape the street, you have to find and click on the samusocial logo at the bottom of the screen.
Then a text explains: « Samusocial. Helping people escape the street. The street. Easy to enter. Hard to escape».
It’s then possible to make a donation to the samusocial’s professionnals.
Agency: Publicis Conseil
CD: Veronique Sels
AD: Quentin Schweitzer
CR: Daniel Chandler, Veronique Sels time
Web manager: Laurent Berthelot
prod: Marcassin Films